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Grammy-winning rapper Kendrick Lamar has been announced as the headliner for the 2025 Apple Music Super Bowl LIX Halftime Show. The NFL, Apple Music, and Roc Nation revealed on Sunday that Lamar will take center stage at the Caesars Superdome in New Orleans on February 9, 2025.
This marks Lamar's second appearance at the Super Bowl, following his guest performance alongside Dr. Dre and Snoop Dogg in 2022. The Compton native expressed his excitement about bringing hip-hop to the NFL's championship game, stating, "Rap music is still the most impactful genre to date. And I'll be there to remind the world why. They got the right one."
Lamar's selection has generated significant buzz among fans and critics alike. Many have praised the choice, with one supporter commenting, "The Compton kid has completely cracked the code." Others speculated about potential guest appearances and song selections, including the possibility of Lamar performing his recent hit "Not Like Us."
The announcement has also sparked discussions about Lamar's ongoing rivalry with Drake, with some fans eagerly anticipating how this high-profile performance might impact their feud. Meanwhile, supporters of New Orleans native Lil Wayne expressed disappointment that he was not chosen to represent his hometown at the event.
Roc Nation founder Jay-Z described Lamar as a "once-in-a-generation" artist, praising his deep love for hip-hop and culture, as well as his ability to define and influence culture globally.
The Super Bowl LIX will mark the 11th time the championship game has been held in New Orleans, with the most recent occurrence in 2013. The halftime show will be broadcast live on Fox and follows in the footsteps of recent performers like Usher, Rihanna, and Dr. Dre.
The Super Bowl Halftime Show remains one of the most-watched musical events of the year, providing a massive platform for artists to showcase their talent and artistry to a global audience.
